Content to Context to Cohorts
Our unique approach starts by transforming your content into context-rich data, incorporating factors such as intent, behaviour, and engagement. We then leverage advanced algorithms to segment your consumers into actionable cohorts, which you can activate as you’d prefer.
Curate Audiences.
Are you leaving money on the table because you’re not able to answer the specific audience needs of your partners? With the RaynDrop you can curate custom audiences based on a specific audience characteristic that will bring you additional revenue.
Monetise Your Audiences Without 3rd Party Data
With synthetic data, you can reduce reliance on third-party data and regain control over your audience monetisation in a privacy-first world.
Validation
With The RaynDrop you can turn your synthetically created Cohorts into validated audiences, reassuring your customers that they can enjoy the benefits that the scale of synthetic data provides with a high-confidence score of confirmed cohorts.
Cookieless
Take advantage of a future-proof solution that will give you a competitive edge and help you develop trustworthy relationships with your customers while avoiding any privacy concerns.
Scale
Turn your entire traffic into high-value audience Cohorts to enable better open web monetisation of direct deals.
